400 Mile Sale is Organizing for 2022
Published 7:00 am Thursday, March 10, 2022
After two years of uncertainty, the 400 Mile Sale will return for its eighteenth year to Kentucky’s Highway 68 with a new director and a renewed mission to reinvigorate small communities across the state.
As the new Director of 400 Mile Sale, Tara Hall hit the ground running on March 1, with the event approaching quickly between June 2 and June 5.
“The focus of the 400 Mile Sale will be to provide an adventure of discovery along scenic highway 68,” she said. “Our goal is to point travelers to fabulous finds at rummage sales, barn sales, antique stores and business sidewalk sales; entice them to eat at the many hidden gems along the route from Maysville to Paducah; and make it a trip to remember with the rich hospitality of B&Bs, quality hotels, or campgrounds.”
The route contains nineteen counties and dozens of towns of all sizes, ranging from Paducah to Elkton to Harrodsburg to Maysville. Vendors areas will be set up at local churches, organizations and businesses. These open-air markets can register with the 400 Mile Sale in participating counties.
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“Organizations such as Tourism Commissions and Chambers of Commerce sponsor a participation fee that benefits businesses, restaurants, hospitality providers and organizations in their county,” Hall explains. “Of course, many unique items will be unearthed at the plethora of roadside yard sales, barn sales and estate sales. These folks are what makes it a 400 Mile Sale! Anyone is free to set up and join in the fun.”
Although Kentuckians will enjoy rediscovering the communities they haven’t visited in a while, many are expected from other states and even other countries.
In the past the 400 Mile Sale has attracted explorers from California, Florida and even Japan!
After the sale, Hall will use social media and 400sale.com to begin a “Ya’ll Come Back Now” campaign, reminding visitors they know how to return to these communities for festivals, tourist attractions, and all our highway 68 counties have to offer. Supporting organizations include: Visit Hopkinsville, Nicholasville-Wilmore-Jessamine Tourism, Logan County Tourism and Chamber of Commerce, Lebanon Tourist and Convention Center, Maysville-Mason County Tourism, Paducah Convention and Visitor Bureau, Harrodsburg-Mercer County Tourism, City of Elkton, and Cadiz-Trigg county Tourism.
More organizations are adding daily.
If your organization is interested in sponsoring a county, or hosting a vendor site, you can contact Tara Hall at firstname.lastname@example.org or through the 400 Mile Sale Facebook page.